Author marketing Archives - Vanessa Jones Author

Ads for Authors Online Course

Vanessa — Thu, 02 Feb 2023 23:41:30 +0000

The Self-Publishing Formula program by Mark Dawson is a comprehensive guide to self-publishing a book and making it a success. It covers topics such as all whilst providing a step-by-step process for authors to follow. Those who have gone through the program have reported positive results and increased success in their self-publishing ventures. Like, I’ve witnessed fellow self-published authors do millions of dollars in sales each year. Of course, it is ultimately up to the individual to assess if the program aligns with their goals and if the investment is worth it for them. About Mark Dawson Mark Dawson is a bestselling self-published author and marketer who has created several courses and programs to help other authors succeed in self-publishing. The Self-Publishing Formula is one of his flagship programs and is a comprehensive guide to self-publishing a book and making it a success. Mark Dawson has a strong reputation in the self-publishing community, and many authors have reported positive results from following his methods and strategies. However, it is important to note that self-publishing success is not guaranteed and that the success of a self-published book will depend on a variety of factors, including the quality of the writing, the target audience, and the marketing efforts of the author. But, you know that I’m an advocate for it because I am a self-published author! Ads for Authors Open now is his hugely popular Ads for Authors online course, which gives you access to hours and hours of step-by-step videos that talk you through various digital ad programs that make self-pubbed authors a success. There are modules on Amazon ads, Facebook ads, TikTok and BookBub and heaps more. Check out this testimonial of horror author, Eileen Coleman about the ads course. My favourite module is the Amazon ads because it talks you through how to set up campaigns and individual ads for each book, getting the right keyword, making the most of your budget etc. Whilst the videos are easy to understand, they’re far from basic. Plus, there are a heap of other bonuses that you get for signing up to the course. Such as discounts on: This has been one of the best investments in my author journey and I cannot recommend it enough. Even though I’m an affiliate, I was recommending the Self Publishing Formula and the courses within it long before.

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Author websites – create your own

Vanessa — Sun, 23 May 2021 01:27:14 +0000

As a professional or amateur author, you have a website already live or are in the planning stages of creating one. Whether you’re one of Australia’s most popular authors or just starting to hone your craft, I cannot express enough how vital it is to have a website as an author and as a business. If you want to sell— books, yourself, products, whatever— then you need to have a website. Even if your debut novel isn’t coming out for another three years, it pays to set up your website now as longevity is something that contributes to positive SEO. Make sure that your website looks great and keep the design simple so that it’s easy for people to navigate. If your website has fluorescent pink Times New Roman font on a black background, or if your website looks like any of these ugly sites, it’s time to invest in a web designer. 38% of consumers will stop engaging with content that is unattractive in imagery or layout. Author websites tips Here are some easy to implement tips to ensure your site is a standout author channel and will help you sell books, get the interest of a publisher or literary agent and develop a fan base. ‘What really knocks me out is a book that, when you’re all done reading it, you wish the author that wrote it was a terrific friend of yours and you could call him up on the phone whenever you felt like it. That doesn’t happen much, though,’ J.D. Salinger. Web pages to add Set up a webpage called books. Include a short and intriguing blurb on any published books or upcoming writing projects. 47% of consumers check the products/services pages of a website first. Geraldine Brooks does a great job of this on her website. Add a page incorporating information for people wanting to start a book club and use your book. For example: how to start a book club, a set of prompter book club questions for your book, link to libraries that hold a full set of your book. Add a useful links page that might include bookstores, fellow authors, Goodreads, publishers etc (this is good for SEO). Events/workshops and services. This is great for those of us writers who offer additional services such as copywriting, book editing, manuscript assessment or tutoring etc. In the media. Include any media coverage of your book or writing career including links to podcasts, publications, videos and upload any copies of hard copy media attained). Online shop. Check with your book publisher whether you are able to sell your book directly on your site. Obviously if you are self published, this is a no brainer. You might also like to use this page to sell other products or services, such as small chap books, merchandise, audio products etc. Reviews page. Lift the Amazon, Goodreads, media, peer reviews of your book or writing. If you don’t have any of these yet, keep the page live and declare that they will be coming soon. If you’re published and review-less, it’s time to include this in your marketing and outreach strategy. ‘Not all marketing people are writers, but all writers must learn to be marketers,’ Joanne Kraft. Author websites features Here are some extra features that would really make your author site pop and function as an excellent sales channel and platform. It’s helpful if you consider your author site as a very helpful personal assistant or publicist that tells people great things about you all the time. Add your social media links to every page on your website. Include professional membership links on every page (eg ASA, your local writers’ centre, media alliances etc). Add a widget/image icon to the side of your website telling people what you’re currently reading or writing. Try these: what I’m reading plugin, Amazon reading recommendations. Include an “About me” box/widget on the side of your website that will show up on every page. Create a pop up enews sign up on your website. Make sure you blog regularly. Once a week is optimum— more if you can manage to keep producing high quality content. Websites that have 51-100 pages generate 48% more traffic than website with 50 pages or less. You can count each blog post as a web page in this instance. Examples of great author websites: Consider studying and reviewing these Australian author websites for inspiration and guidance. They all have great design and well written information about being an author and their books. If you’re finding it quite hard to write about yourself (even writers have that trouble), don’t hesitate to get in contact and I will help write your website. Jane Harper Di Morrissey Sara Foster Sofie Laguna Judy Nunn Favel Parrett The Creative Penn Sonya Hartnett If you want to write the perfect website that attracts the right kind of people, check out my book Potent: improve your website with effortless copywriting

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7 reasons you need my marketing book

Vanessa — Sun, 23 May 2021 01:22:30 +0000

Turn the tides in your holistic or wellbeing business and begin to make those sales you’ve always dreamed of. Are you ready to: take your business to the next level? reach and help more people? share your message wider than ever before? If you answered yes to any of these then there’s good news! You can consider your frustration over. You’re in the right place and you have an opportunity to grab this powerful book that will move your wellbeing or therapy business purposefully forward. The only question is; are you ready to take that next step towards your wellbeing career success and freedom?This book holds the key to unlock all the channels that will help you increase income from your business, products and services, allowing for more freedom and resources like you’ve always dreamed. Promote Your Spiritual Business book gives salient marketing tips that give you a stronger presence across social media and online marketing channels. You do not need to spend a fortune to make it happen as this book is tailored to serve small and medium sized businesses with easy to implement marketing techniques all with your success in mind. Here are seven reasons why you need to grab your copy today: Learn easy to do promotional and marketing campaigns (yes, even if you have no prior experience!) Obtain a full guide about social media platforms you will need to market your business well. Expert analysis, strategies and techniques that are presented by the author’s rich exposure in the market. Simple to follow instructions and tips that help you spread your message straight away. Comprehensive material on various digital marketing avenues that you anyone can use. This book will not only help you create an overall marketing strategy but your day to day marketing activities as well. You’ve come this far! Promote Your Spiritual Business holds you by the hand and helps your business soar even with the challenges of the ever changing market. It is a powerful compilation that will bring great returns to your business. Get immediate access to the marketing ebook for less than a green smoothie here. Get the competitive edge and start shining brighter with the useful tips from this practical marketing guide today. Read this book over a weekend and take your wellbeing business beyond your wildest dreams! Buy a gorgeous paperback version here.

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How A Self Published Book Can Be A Magical Marketing Tool

Vanessa — Thu, 23 May 2019 01:53:00 +0000

I was featured in a great Huffington Post article about writing a book to support your business. It featured my first book, Promote Your Spiritual Business. I’m a firm believer that writing a book can be a massive marketing asset for promoting your business, product or services. I just didn’t stop at one though. “Self publishing my book has a lot of intrinsic value. Now I can refer to myself as an author, instead of just a writer. It’s also been a wonderful learning experience and has given me an insight into the publishing and bookselling industry that I might not have seen if I went with a traditional publisher,” Jones said. Read the full article here.

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